Description
Graduated from EDHEC International Business School with a specialization in Marketing, Retail & e-commerce, I have enriched my professional experiences by gravitating around the Retail & FMCG sector in missions focused on Marketing, Communication, Events, Digitalisation.
Throughout my career, I have been interested in the new technological trends of the market, I did my year of apprenticeship in a European company, aged 65 years old, where I was able to implement strategies to accelerate its digital transformation, to focus on products and customer experience.
Following this I wrote my thesis at the end of my studies on the strategies to adopt for brands wishing to undertake a digital transformation. And today I would like to put my professional and personal skills to work for companies in need of services such as:
- Implementation of digital marketing strategies and their application
- Elaboration of an optimization plan for websites and web platforms for a better experience
- Improving the digital customer experience
- Animation of social networks + use of digital applications
- Database construction and operation
- Improvement or implementation of digital communication strategy
- Organization of events
I work mainly in French and English.